The visual design dances to the project’s philosophy, adding a playful touch of fun, simplicity, and effortless efficiency to the service explainer video.
FYC Service Explainer Video
Brand
FYC
Client
Internal
Service
Service Explainer Video
FYC’s service explainer video production, transforms your creative ideas into highly engaging and conversion-focused content
Challenge
How can we tell the viewer the understand the process of service explainer video production in a way that’s both engaging and captivating?
Solution
To make the production process interesting, we tell a story of our journey to explore the video production process and develop design ideas that align with FYC’s Brand Identity. It all revolves around the philosophy: Efficient + Lean + Fun.
The making of 4 CGI videos
Storyboard
To make it easier for the production team and customers to visualize the story, FYC retells the script as a comic using Storyboard and creates Animatic to test the music to see if it fits. Does it fit the story?
Animatic
Animatic is a Storyboard made into a video, FYC will record ourselves with a “homemade” voiceover to timing the scenes of service explainer video.
Styleframe
The visual design dances to the project’s philosophy, adding a playful touch of fun, simplicity, and effortless efficiency to the service explainer video.
The journey into CGI videos began with crafting intricate 3D models, setting the stage for the mesmerizing animated sequences that brought the vision to life.
Through meticulous planning, streamlined production, and advanced post-production techniques, we successfully delivered a series of captivating videos. They effectively increase engagement for the Tea+ brand.
This case study highlights our ability to overcome challenges and produce exceptional results, setting a benchmark for future CGI ads projects.
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